Diligently watching the last two weekends of NFL Playoff
games (as well as the NCAA Football Championship – O-H-I-O!), left me with a
renewed fondness for the old adage – “Never give up.” Or as one of my racer
friends puts it, “Never take your foot off the gas.”
It got me thinking about the difference between winning and
not winning (hate the word losing) and the difference between achieving your
goals or “there’s always next year.” (At least that’s what we say in
Cleveland.) What do companies that achieve their goals do that companies who
fall short don’t? Here’s my take on it.
Believe –

Block –
Block the outside noise. And there is plenty of it. The
playoff teams that emerged victorious found a way to block the noise – whether
it was the screaming (or booing) fans, the naysayers who said they couldn’t do
it; weren’t good enough; talented enough and didn’t stand a chance to win. But
win they did. They were able to block
the noise and not let it veer them off course.
Bull’s Eye –
Stay on target. Keep focused. Once you’ve set your goal keep your target in
sight. There are a ton of things along the way that will try to distract you –
competitors, changes in the economy, product availability, performance, time,
personnel, and on and on. There’s an old saying – “If you don’t know where you
are going, you will probably end up somewhere else.” Know where you are going
and keep your eye on the end zone.
Be Tough –
It’s not all going to go according to plan. No kidding,
right? Things go wrong! Persevere. Keep
going. Be tough. Even when it looks like it’s over don’t let up; give it your
best. In other words, never take your foot off the gas, keep your eyes on the
prize and don’t stop short of the goal.
The Seattle Seahawks believed in themselves, blocked out the
negative noise, kept their eyes on the goal and stayed tough. Now they’re going to the Super Bowl – again.
Posted by MJ Thomas
Posted by MJ Thomas
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