The spirit of competition that is; it gets your adrenaline pumping a little faster, puts things a little more in focus and heightens your
desire to be the best you can be. So why am I thinking about competition today?
Well, to be honest, it’s Thursday; and that means Thursday night football; and
tonight pits the Cleveland Browns against the Cincinnati Bengals – the Battle
of Ohio. This is one of those games where I don’t believe that the win-loss
records of each team counts. This competition is for bragging rights and on any
given day, you never know what might happen. Hope springs eternal.
So how about competition in your business? Is it a good
thing or a bad thing? I’m going with good thing and here’s why.
Competition makes you try harder; it doesn’t let you rest on
your laurels or become complacent. It pushes you past your comfort zone, keeps
you on your toes and always striving for the next best product or service for
your customers. Competition gives rise to innovation and that’s a good thing
for both you and your consumers.
As annoying as competition can sometimes be, it’s also
flattering. How many times have you been told that, “Imitation is the sincerest
form of flattery”? Think about it. If
someone is copying your product or service, you must be doing something right
and something that works. It validates you.
If you are paying attention and reading the signs,
competition can educate you. Learn from your competition; what works, what
doesn’t; how they do what they do; how they fit into the market.That gives you an advantage.
Next time you wish your competition would go away, remember that
in some way they have helped you become more successful.
Now, let’s go Browns!
Posted by MJ Thomas
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